Suha Salem is a lecturer of digital marketing at the University of East London, Royal Docks School of Business and Law, UK. She has more than eight years of teaching experience in higher education.

She leads social media marketing and marketing research modules and is an academic advisor for undergraduate students.

Her research focuses on evaluating consumers’ behaviour in the market and their response to different technologies and branding strategies.

Suha has published in high-ranked journals such as the Journal of Global Fashion Marketing, Journal of Fashion Marketing and Management (JFMM), Asia Pacific Journal of Marketing and Logistics, Journal of Global Business Review, Journal of Islamic Marketing and others.

Suha reviewed several research papers for high-ranked journals such as the Journal of Vacation Marketing, the Spanish Journal of Marketing, the International Journal of Human-Computer Interaction, Sage open and the journal of global business review and others.

She is a Professional Member of the Sarawak Research Society (SRS) and a member in the Digital marketing institute.

In January 2021, she was awarded a professional certificate in digital marketing. Also, she was awarded as the best presenter at the 2nd International Conference on Education and Distance Learning, France (ICEDL), in 2018.